Leadership Reflections & IMC WIP

As the leader of my group for the Integrated Marketing Campaign, i feel responsible for the progress of my group. Honestly speaking, sometimes i’ll feel rather stressed up if my group’s progress does not go according to plan.

I’m worried that i’ll have trouble getting everybody together to meet up if we do have discussions to be done together. In fact, i’m starting to face a little puny problem already. Sigh. As i do admit that i’m quite a perfectionist, i’m worried that my groupmates will feel that i’m asking too much? But, i guess im getting on quite well with them. The ice cold rock that we initially have between us is somewhat breaking apart. That’s a good sign.

As for the time, we didn’t really plan one actually. We’re intending to stick pretty much to the one that Azhar had planned for us.

Right now, we have settled on our concept, the 3 articles. We have a whole long list of advertising strategies that we have crazily came up with. The problem now is on how to link the concept and these advertising strategies together. Planning to talk about it again on Friday.

Meeting the client next Friday! Yikes. Progress: 40%??

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~ by cerlyn on January 20, 2010.

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